Cosme Tokyo and Cosme Tech 2014 open up for registration

By Simon Pitman

- Last updated on GMT

Cosme Tokyo and Cosme Tech 2014 open up for registration

Related tags Cosme tokyo Cosmetics

This year’s Cosme Tokyo and Cosme Tech events have opened up for registration, billed as the biggest cosmetics industry event in Japan.

The two shows are co-held to platform every aspect of the industry, from raw materials and packaging, all the way up to the very latest in innovative finished goods from Japanese, Asian and international companies.

This year the event will be hosting over 600 companies from 30 countries, including France, UK, Singapore, China, Australia and Korea, and will be opening its doors for three days at the Tokyo Big Sight, from October 20th​ through to October 22nd​.

From suppliers through to manufacturers...

Cosme Tokyo will focus on what manufacturers to the cosmetics and personal industry will be trying to entice consumers with in the coming year, including offerings from the organic, skin care, make-up hair care and bath & body category.

Cosme Tech will be concentrating on what suppliers to the industry are offering manufacturers, including the latest technologies to be offered up by research and development teams working in both the formulation and packaging arenas.

Organisers Reed Japan claim that this gives cosmetics professionals a one stop shop that highlights the best innovation from every corner of the industry.

This year the organisers have chosen to change the dates for the event from May to October, because it does not coincide with public holidays or other industry events.

Targeting ingredients company with no reach in Japan

It is also planned to be a more comprehensive event in 2014, with several new additions, including a World Ingredients Pavilion that aims to underscore both the international perspective of the event, together with the vast selection of ingredients players that will take part.

The introduction of the pavilion is specifically aimed at companies who do not have either an office or other representation in Japan, allowing them to make easy contact with a wide range of professionals from Japanese companies attending the show.

In particular, the hope is to attract smaller- to medium-sized international companies to the show, who otherwise would find making the initial steps of entry onto the market difficult.

Japan is currently enjoying an economic revival which is said to be reflected in higher growth in the cosmetics and personal care market in the country, In particular, the skin care market, which is said to be the largest in the world, is enjoying continued expansion.

Number of exhibitors set to almost double in 2014

Last year the event attracted around 380 exhibitors on the show floor, but significant expansion combined with the timing for the new dates means that this year the organiser is expecting to host around 580 exhibitors on the show floor.

Likewise, the fact that competitor exhibition Cite Japan will not be held because it is a bi-annual event and will not be staged again until May 2015, is also likely to help attract more interest in the event.

The event is also looking to build on visitor numbers that were in excess of 20,000 in 2013, mainly from Japan and other Asian countries. This year a particular aim will be to increase international visitors, both from Asia Pacific and other regions.

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